SmartBid · Market Intelligence

Sales & Marketing

The Sales & Marketing category offers a dynamic and rapidly growing landscape for freelancers, with an impressive **8,583 jobs posted in the last 30 days** – a volume **186% higher than the platform average**. This upward trend is accelerating, evidenced by a **7-day job velocity of 130%**, signaling consistent and increasing demand. Freelancers in this space are vital for businesses looking to expand their reach and boost revenue, offering expertise in high-demand areas like **SEO (including keyword research and backlinking), Google AdWords, Social Media Marketing, Lead Generation, Email Marketing, and comprehensive Marketing Strategy**. Proficiency in analytical tools such as **Google Analytics** is also highly valued. While the **median hourly budget is $20**, indicating a wide range of project scopes, the relatively low percentage of jobs specifically seeking 'experts' (**0.34%**) suggests a welcoming environment for both developing talent and experienced professionals. Ultimately, this category is about driving measurable business growth through strategic promotion and customer acquisition, making it a lucrative and impactful field for independent specialists.

Jobs in past 30 days

8583

Avg applicants

21

Median hourly budget

$

20

Median engagement

9

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Top skills in demand

JavaScript

Wordpress

React.js

PHP

Python

HTML

CSS

Shopify

Web Programming

Web Design

Additional metrics

vs. platform avg (30d)

0.338012958963283

Job count vs average
Expert-level jobs

9

of postings
Contract-to-hire

0.6332613390928726

of engagements
Avg time to close

782.7051282051287

From post to hire

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